Hey Muttley - Startup
Dog Services Marketplace.
In an unregulated industry where people can offer dog services such as boarding and walking without any professional training, Hey Muttley was designed to be the trusted place for all dog related services. A place where every supplier is vetted and has all the regulations and training required to be a professional in their field. 100% trust.
The Brief.
HeyMuttley: Validating a Vision and Securing a Future
This project was all about laying the groundwork for a successful launch. HeyMuttley, an app designed to connect dog owners with trusted service providers, needed a solid foundation before taking its first steps.
Our mission? To equip them with the data and insights they needed to make informed decisions, from day one. We dove deep into user experience research, crafting intuitive wireframes for prototyping and testing. We mapped out their route to market, planning for phased growth and maximizing their scaling potential.
But that's not all. To bring HeyMuttley to life, significant investment was needed. We rolled up our sleeves and got to work, creating detailed financial forecasts, crafting a compelling pitch deck, and connecting them with potential investors. The result? They secured £1 million in funding before even launching their MVP.
HeyMuttley is a testament to the power of validation and strategic planning. By understanding their market, users, and financial needs, they were able to confidently step into the future.
How We Helped.
Concept Validation
Strategy
Branding
Platform Design (UX)
Wire framing
User Testing
Pitch Deck
Investment Pitching
The Results.
Successful Investment in principle of £1 million
Validated concept.
Predictable results with a highly scalable model.
Cash positive forecast model in 18 months.
Due to COVID-19 all investment for Hey Muttley was paused due to the need to support their existing investment portfolio.
Let’s Make This Happen.
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