William Fortescue Wildlife Photography - Scale Up
Wildlife Photography eCommerce.
Creating an online presence that matched the extraordinary photographs William Fortescue Wildlife Photography captures. This involved updating his personal branding, a new website to provide a seamless e-commerce experience and a club to enhance his fanbase and ever expanding audience. He’s one to watch!
The Brief.
To review William’s existing website and online presence in order to create a strategy to enhance his personal brand and sell more photograph prints online.
William’s work is outstanding, take a look here. We worked with William to create a stylish, seamless e-commerce experience for his customers, whilst capturing their attention to become a future collector of his work.
William is a rising star in the wildlife photography world so we wanted to create more connection with customers and fans, engaging them in more than just social media accounts. We created an exclusive club where he offers advice, photography tips, stories of his travels and conservation, as well as exclusive offers and new print launches.
How We Helped.
Strategy
Website Development
The Results.
Sold £2500 on the day of launch.
Increased fan engagement.
Increased brand recognition.
William gained a photography residency at the Governors Camp in Kenya, Masai Mara to photograph the great migration whilst safari tours are closed to the public due to Covid-19. Once in a lifetime offer.
“From our initial meeting through to the website launch Graaftr was incredibly efficient, professional and innovative. I cannot believe the value it has added to my business.”
Let’s Make This Happen.
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